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so amazing I'm really proud to be here

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attends s fitness indicator time not

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part of that breach but I hope to become

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part of that breed and he will also kind

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not to basically mentioned that this is

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an experiment so but he said there's a

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couple of times to me so he considers me

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as an experiment to the SSE and you know

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how my experiments work like sometimes

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it goes well so if it goes well it's

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like you don't even do something serious

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one

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following all right what I'm going to

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talk about basically I share with you

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the reason why I'm here and that has

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something to do with my personal journey

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that was one personal evolved and I

18
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split it into three different journeys

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the first journey I'm going to talk

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about is an intellectual journey and

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this intellectual journey has started or

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is based on what we call

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multidisciplinary approaches so I have a

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pretty diverse play on a mechanical

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engineer education but I have been

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assessed first I have been colonized in

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a coach and a senior executive but then

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I started to become interested in

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systemics and also in sustainability

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sewing introspective Cambridge

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University studying sustainability and

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ultimately I got a vegetation as a

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psychotherapist so you have to get a

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mechanical engineer a business leader at

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hand of type of service standing in

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front of you in the same amount of time

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out of that I have drawn my own personal

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conclusions and thanks for thanks to

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Mary for explaining consilience my

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eternal love I need you to look it up

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because as a German you can't actually

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put syllable consensus and this is

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jumping together this converging of

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evidence from different sources makes a

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lot of sense

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so my personal conclusion was summarized

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in the sentence mind over matter and

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this mind over matter basically is a

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scientific research result but then I

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found that this actually coincides with

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what we find out wisdom traditions and

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religion so there is this convergence

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between science and religion and when I

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looked at that and coming from a

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business background I actually thought

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well this gives us some means to change

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things to change things in our lives to

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change things that the business world

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but also to change things in our world

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world but I remain skeptical because I'm

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a Jew mechanical engineer can't get

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so I'm skeptic so I was playing around

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for years with this idea of what I call

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the red and the green with you you would

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call it a materialist versus post

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material as well of you

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I call it red and gray because it's

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simple so I'm playing around with this

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red and green kind of glasses and

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whatever I run around in the world I

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actually spot these glasses and I thinks

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from a great overview part of your

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tongue every one of your point of view

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so I do my continuous plausibility

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checks and I would invite you to do the

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same look at look at whatever you

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experience from a materialist point of

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view and from a post material point of

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so let the sees an actual part but

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that's something what has happened I've

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progressed so I was climbing my mountain

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their own the intellectual path but they

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I figured something out which means I

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argue with poor cognitive dissonance

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which basically means if you're a smoker

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just stop some food you don't stop

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smoking although it's even smoking kills

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right there is an intellectual

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understanding in my mind which says

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consciousness is fundamentally there's

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an intellectual understanding my mind

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which says we can influence why can

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influence my own body Lincoln influenced

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the reality but damn it doesn't work

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right so why doesn't it work so I played

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around with these kind of ideas and and

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I started an inner process as well

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because the outer process for the

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intellectual process didn't serve the

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purpose so I'm really looked into what's

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happening inside of myself we had to

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wait as my consciousness works any kind

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of progress in the other world

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so as I've checked this one and I'm not

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suggesting that I'm right and stumbling

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across a ball falls there but it's not

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progress there as well now I've changed

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my life entirely because of that journey

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I've basically given a successful

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executive career just to focus on these

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so what I'm doing is on the back of the

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fact that I've I'm still transforming

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myself by combining the intellectual and

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the emotional journey I think that is

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what the transformation actually looks

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like the combination of the intellectual

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and and the emotional person so I'm

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currently still at that province but

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I've started to work with other people

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as well so I'm doing this as a coach as

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a consultant working making was business

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leaders around the globe

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who are interested in these kind of

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things and as Larry as they they are

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around but they are shy it's the same

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like publishing things in journals which

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are sort of anomalies right it's not

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it's not something which is published

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they just don't walk around and say here

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I believe in these things particularly

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if they are sort of senior executives of

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big international companies they don't

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believe me

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they have they have a reputation to lose

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but they are still interested in this so

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rest assured these guys actually want to

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know about it but now I'm here because I

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will want to scale it up and I have this

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manic kind of idea of helping to

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transform the world so this is scaling

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it up from transforming self and we

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always have to start with ourselves and

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through transforming others in order to

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transform the entire world and when I

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talk about entire world my lifetime I

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would want to still see that this

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knowledge around the importance of

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consciousness is taught in elementary

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school and that means that we need to

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reach a critical mass within the society

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and it's debatable what the critical

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mass might be I'm coming from a business

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background and this basically means I'm

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quoting the diffusion of innovation

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research from Rogers and he calls it 16%

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is the critical mass some people say 10

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it doesn't really matter the important

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thing is there is a critical mass so we

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I've mentioned it a number of times I'm

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coming from a business background so I

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would want to explore this problem from

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a business backgrounds point of view so

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just imagine for a moment this is just a

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scenario just imagine I would be a new

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CEO just joining a company and I'm

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running my first board meeting so I have

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got my team around in the boardroom and

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I'm basically asking the salesperson the

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head of sales to say ok give me a Mac a

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market analysis what is the need out

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there what do we actually need and the

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head of sales tells me well there are a

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lot of problems out there a lot of

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problems so existing problems but he

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also tells me there is a need to

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mitigate future problems and people have

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the need to develop themselves to

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develop their potential so then I'm

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asking the head of sales yeah but where

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does it happen and he says this is

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amazing it happens in the private lives

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of everyone every single person has

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personal problems every person wants to

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prevent certain things from happening

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but it also happens in the business

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world we have got significant problems

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in the business world and we need to be

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really considerate how we mitigate

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future risks and we want to develop in

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the business as well and the sales

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person tells me well it's actually the

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entire world who could need that and I'm

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amazed because from a business point of

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view as the CEO of this company I say a

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huge market potential there's a huge

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market so I turn from this Head of Sales

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I'm turning to the head of of

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development that is the guy who

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basically pulls together the offerings

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while we could basically sell to the

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market and I tell them I tell him our

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head of head of development what do you

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think what could we offer to this huge

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market and he and he says well there is

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inside here there is knowledge which we

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can share and knowledge is worth

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something it would explain anomalies it

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works

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plain weird phenomenon and these kind of

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things so that is something which we

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could bring to that market and then the

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head of development keeps on telling but

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there are also products which we can

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launch on that tangible products if we

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actually really start to master

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consciousness as we have learned to

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master electromagnetic fields which is

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the same kind of thing today we have got

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all our mobile phones with us right we

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have now mastered it probably we can

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reach the same level there as well I

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don't know this is an idea and then

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there are services I mean I was talking

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to Paul precognition or energy healing

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these are all services and what we do is

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when we actually pull the knowledge

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together we make those products and

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but then there is another thing the head

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of development says and that is actually

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relevant for everyone because what

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happens is there is a mind shift there

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is a mind shift going on and this mind

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shift is triggered by a change of the

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conception of reality so our

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understanding how reality works shifts

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because we now get a different

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understanding of what consciousness

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means so our entire theory of reality

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actually changes but what does it mean

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for me I am part of that reality so my

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self conception changes and for those of

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you who are also interested in old

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wisdom traditions you will find one of

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the key essence there is to say Who am I

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but you can only come to a different

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conclusions around who am i if you allow

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the reality for that different person to

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exist as well so it is essential to

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change the conception of reality in

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order to allow us to get a different

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and what does it mean if we start

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getting a different conception of self

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we start thinking feeling and acting

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differently and I'm talking about

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thinking and feeling and acting

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differently from an intrinsic motivation

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it's not that I'm basically have to that

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I basically have to pay someone to

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behave differently no we we have an

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intrinsic motivation to behave

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differently because we have got a

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different self conception we are not

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that that disconnected anymore we are

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part of that one and this is all on the

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back of this different conception of

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reality so now I've spoken to the sales

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guy he told me about the market I've

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been talking to the development guy he

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said what we could do with it and now

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I'm sort of looking around and said

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where is the head of of science and the

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guy said oh we don't have a head of

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science and say what we don't have a

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head of science in this organization how

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can that work we historically haven't

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had a head of science we have got a lot

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of really really capable people right so

278
00:12:56,739 --> 00:12:54,290
there are very very good scientists who

279
00:12:59,590 --> 00:12:56,749
actually really work in the scientific

280
00:13:01,739 --> 00:12:59,600
method method method and they are really

281
00:13:04,749 --> 00:13:01,749
focused and they have got deep knowledge

282
00:13:06,970 --> 00:13:04,759
but then I say to them it can't be the

283
00:13:08,889 --> 00:13:06,980
case I mean who shall I contact if I

284
00:13:12,789 --> 00:13:08,899
have a question around the state of

285
00:13:15,249 --> 00:13:12,799
science at that very moment and they say

286
00:13:16,449 --> 00:13:15,259
mmm it's difficult I mean the best we

287
00:13:18,220 --> 00:13:16,459
can tell you is there there is a

288
00:13:21,869 --> 00:13:18,230
gathering currently in Colorado there

289
00:13:25,600 --> 00:13:21,879
are around 200 of our best people

290
00:13:27,369 --> 00:13:25,610
probably you can check with them but I'm

291
00:13:27,939 --> 00:13:27,379
getting upset really right because what

292
00:13:31,509 --> 00:13:27,949
I'm missing

293
00:13:33,309 --> 00:13:31,519
not necessarily missing the head of

294
00:13:36,280 --> 00:13:33,319
science I'm missing a consistent message

295
00:13:38,559 --> 00:13:36,290
out of the science department and that

296
00:13:40,929 --> 00:13:38,569
consistent message which could be

297
00:13:44,410 --> 00:13:40,939
something like consciousness is

298
00:13:46,299 --> 00:13:44,420
fundamental that consistent message

299
00:13:47,799 --> 00:13:46,309
needs to come from my research

300
00:13:49,389 --> 00:13:47,809
department into the development

301
00:13:52,150 --> 00:13:49,399
department to basically make it into a

302
00:13:53,739 --> 00:13:52,160
product that we can sell so this is at

303
00:13:58,290 --> 00:13:53,749
the at the very start of the food chain

304
00:14:04,900 --> 00:14:02,680
let me try to wrap this together what do

305
00:14:08,370 --> 00:14:04,910
we need to do we somehow have to join

306
00:14:11,769 --> 00:14:08,380
the dots and I personally I admire you I

307
00:14:14,199 --> 00:14:11,779
admire each on every one of you because

308
00:14:17,410 --> 00:14:14,209
what you do is you pull things together

309
00:14:20,560 --> 00:14:17,420
you really work in a very professional

310
00:14:24,720 --> 00:14:20,570
way you have the scientific rigor that

311
00:14:29,800 --> 00:14:24,730
it needs you actually do data based

312
00:14:31,810 --> 00:14:29,810
research data based evidence and you

313
00:14:32,910 --> 00:14:31,820
find where it's becoming statistically

314
00:14:36,129 --> 00:14:32,920
relevant

315
00:14:38,920 --> 00:14:36,139
so you basically dig deep into this and

316
00:14:40,600 --> 00:14:38,930
you should be proud you should be

317
00:14:42,310 --> 00:14:40,610
extremely proud of what you do because

318
00:14:47,050 --> 00:14:42,320
what you do is you defining a boundary

319
00:14:49,000 --> 00:14:47,060
you are owning a piece of offense which

320
00:14:53,199 --> 00:14:49,010
distinguish what is plausible and what

321
00:14:55,319 --> 00:14:53,209
is not plausible you guys each and every

322
00:14:57,960 --> 00:14:55,329
one of you is basically contributing by

323
00:15:00,790 --> 00:14:57,970
providing this little piece of the fence

324
00:15:02,800 --> 00:15:00,800
but let me now ask you a question can

325
00:15:10,210 --> 00:15:02,810
you contain something if you only have

326
00:15:12,009 --> 00:15:10,220
one element of a fence probably not so

327
00:15:14,319 --> 00:15:12,019
assume we would have got multiple

328
00:15:16,990 --> 00:15:14,329
elements the question remains the same

329
00:15:22,329 --> 00:15:17,000
can we contain something if we have got

330
00:15:24,160 --> 00:15:22,339
multiple elements I mean we are in the

331
00:15:25,810 --> 00:15:24,170
US and and I'm a german kid and when i

332
00:15:27,970 --> 00:15:25,820
was a german kid the US was always Wild

333
00:15:30,610 --> 00:15:27,980
West for me right so I use a cowboy

334
00:15:32,350 --> 00:15:30,620
analogy so imagine that we have got a

335
00:15:34,480 --> 00:15:32,360
couple of cows which we would want to

336
00:15:37,480 --> 00:15:34,490
contain right and we have got a lot of

337
00:15:40,530 --> 00:15:37,490
fences what is needed in order to

338
00:15:43,030 --> 00:15:40,540
contain the cows in that in that fence

339
00:15:48,189 --> 00:15:43,040
what is needed is you need to bloody

340
00:15:53,019 --> 00:15:48,199
connect them because without connection

341
00:15:54,790 --> 00:15:53,029
it won't work so next to all of those

342
00:15:56,559 --> 00:15:54,800
nice things that you already do and you

343
00:15:59,439 --> 00:15:56,569
can be proud that there is a need in

344
00:16:01,030 --> 00:15:59,449
your skill set which actually demands

345
00:16:05,350 --> 00:16:01,040
you to connect because otherwise we

346
00:16:06,819 --> 00:16:05,360
can't contain the cows but the question

347
00:16:08,620 --> 00:16:06,829
is how do we do this how do we actually

348
00:16:10,930 --> 00:16:08,630
connect

349
00:16:13,660 --> 00:16:10,940
and as we are here at an SSE conference

350
00:16:17,400 --> 00:16:13,670
the question is actually how or what is

351
00:16:22,660 --> 00:16:17,410
the role of the SSE in that entire game

352
00:16:24,490 --> 00:16:22,670
so the concept would be to basically do

353
00:16:26,170 --> 00:16:24,500
a collective contribution that is

354
00:16:28,240 --> 00:16:26,180
Concilium that is sort of pulling it

355
00:16:30,040 --> 00:16:28,250
together in a way and the idea would be

356
00:16:34,059 --> 00:16:30,050
to ring-fence

357
00:16:36,699 --> 00:16:34,069
all of the plausible model of reality to

358
00:16:38,470 --> 00:16:36,709
basically say this is like um I mean I

359
00:16:40,269 --> 00:16:38,480
just I just flew in from Germany on

360
00:16:43,180 --> 00:16:40,279
Monday and I have this experience of

361
00:16:45,509 --> 00:16:43,190
entering the US so I have first an

362
00:16:48,040 --> 00:16:45,519
experience with Homeland Security

363
00:16:49,809 --> 00:16:48,050
Department it's it's a bit like the

364
00:16:51,730 --> 00:16:49,819
Homeland Security Department right so

365
00:16:53,949 --> 00:16:51,740
you need to decide who is allowed in

366
00:16:55,569 --> 00:16:53,959
which which a theory is actually allowed

367
00:16:58,090 --> 00:16:55,579
in or which isn't because it is no

368
00:16:59,769 --> 00:16:58,100
plausible anymore and we should probably

369
00:17:03,670 --> 00:16:59,779
also think about what is the future

370
00:17:05,319 --> 00:17:03,680
scope of research right so those are the

371
00:17:06,909 --> 00:17:05,329
things which we could put together and

372
00:17:09,429 --> 00:17:06,919
those are the things which we could

373
00:17:10,929 --> 00:17:09,439
achieve so during the course of this

374
00:17:13,179 --> 00:17:10,939
conference and and bill had highlighted

375
00:17:15,159 --> 00:17:13,189
that I was then I was part of this

376
00:17:17,110 --> 00:17:15,169
program committee so what we have

377
00:17:21,429 --> 00:17:17,120
designed is we have designed this

378
00:17:23,799 --> 00:17:21,439
evening after after dinner we have

379
00:17:26,679 --> 00:17:23,809
designed a session which is headlined

380
00:17:28,000 --> 00:17:26,689
panel discussion but it's not going to

381
00:17:30,279 --> 00:17:28,010
be a panel discussion as you probably

382
00:17:31,810 --> 00:17:30,289
know it it's not going to be people just

383
00:17:34,000 --> 00:17:31,820
sitting here and just talking to you I

384
00:17:36,159 --> 00:17:34,010
want it to be an interactive session but

385
00:17:38,350 --> 00:17:36,169
what we will do today in the evening is

386
00:17:40,240 --> 00:17:38,360
we will we will talk about our code of

387
00:17:42,610 --> 00:17:40,250
conduct how do we need to behave how

388
00:17:45,250 --> 00:17:42,620
does this group of excellent scientists

389
00:17:48,820 --> 00:17:45,260
needs to behave in order to collaborate

390
00:17:51,190 --> 00:17:48,830
and what is the role of the SSE and then

391
00:17:52,779 --> 00:17:51,200
on Saturday as bill has already alluded

392
00:17:54,430 --> 00:17:52,789
we will pull all of this together or

393
00:17:54,820 --> 00:17:54,440
will at least try to pull all of this

394
00:17:57,130 --> 00:17:54,830
together

395
00:17:58,870 --> 00:17:57,140
so on Saturday hopefully when we leave

396
00:18:00,549 --> 00:17:58,880
we have at least a rough understanding

397
00:18:03,190 --> 00:18:00,559
how this ring-fence

398
00:18:04,899 --> 00:18:03,200
actually looks like so we will talk

399
00:18:07,000 --> 00:18:04,909
about the boundaries of the models of

400
00:18:08,590 --> 00:18:07,010
reality on Saturday and we will talk

401
00:18:09,909 --> 00:18:08,600
about what we would need to focus on

402
00:18:14,399 --> 00:18:09,919
from a research point of view in order

403
00:18:17,500 --> 00:18:14,409
to to solidify those kind of boundaries

404
00:18:19,780 --> 00:18:17,510
important as I've just said there is an

405
00:18:21,789 --> 00:18:19,790
interactive session so I would ask you

406
00:18:22,510 --> 00:18:21,799
explicitly to bring your mobile phones

407
00:18:24,670 --> 00:18:22,520
or mobile device

408
00:18:29,020 --> 00:18:24,680
because if you have got internet access

409
00:18:30,580 --> 00:18:29,030
it's going to be really fun and because

410
00:18:33,460 --> 00:18:30,590
we will do some interactive things so

411
00:18:35,170 --> 00:18:33,470
don't leave your mobile phones in in

412
00:18:36,990 --> 00:18:35,180
your room for this session this evening

413
00:18:39,160 --> 00:18:37,000
and neither for the session on Saturday

414
00:18:40,960 --> 00:18:39,170
because you would miss an interactive

415
00:18:43,450 --> 00:18:40,970
part which is not dangerous I mean a

416
00:18:52,090 --> 00:18:43,460
German engineer wouldn't put you any

417
00:18:57,210 --> 00:18:52,100
danger all right again this is a

418
00:19:01,060 --> 00:18:57,220
heartfelt thanks I really really think

419
00:19:04,000 --> 00:19:01,070
that you guys collectively have hold

420
00:19:07,810 --> 00:19:04,010
gold in your hands right you hold gold

421
00:19:11,770 --> 00:19:07,820
in your hands and with your collective

422
00:19:13,600 --> 00:19:11,780
knowledge you can change the world and

423
00:19:14,510 --> 00:19:13,610
I'm happy to help you with that thank

424
00:19:25,260 --> 00:19:14,520
you very much

425
00:19:25,270 --> 00:19:34,030
questions comments for Carsten

426
00:19:39,280 --> 00:19:36,460
I was wondering so after you have this

427
00:19:41,620 --> 00:19:39,290
big board meeting what is the product

428
00:19:42,850 --> 00:19:41,630
that you come up up with and what are

429
00:19:46,060 --> 00:19:42,860
you gonna market how are you gonna

430
00:19:48,160 --> 00:19:46,070
market it you see us I think this was

431
00:19:50,680 --> 00:19:48,170
obviously just a metaphor I was just

432
00:19:54,240 --> 00:19:50,690
trying to to paint the picture I think

433
00:19:57,040 --> 00:19:54,250
what is missing here is it's a more

434
00:19:59,860 --> 00:19:57,050
explicit public statement about our

435
00:20:02,290 --> 00:19:59,870
nature of reality I think we have got

436
00:20:05,590 --> 00:20:02,300
there I think in this room there is no

437
00:20:07,300 --> 00:20:05,600
doubt about this consciousness we want

438
00:20:09,040 --> 00:20:07,310
the importance of consciousness but that

439
00:20:11,890 --> 00:20:09,050
doesn't mean that the market recognizes

440
00:20:13,510 --> 00:20:11,900
it right so what we need to do is we

441
00:20:15,450 --> 00:20:13,520
need to start now we have done all

442
00:20:17,470 --> 00:20:15,460
research piece but now I'm starting to

443
00:20:19,180 --> 00:20:17,480
research then product development and

444
00:20:21,520 --> 00:20:19,190
then start selling it I mean selling in

445
00:20:23,290 --> 00:20:21,530
terms of getting it out and that is what

446
00:20:25,330 --> 00:20:23,300
we haven't done we haven't started to

447
00:20:27,970 --> 00:20:25,340
really get it out we are we are sort of

448
00:20:30,160 --> 00:20:27,980
trying to to get the stuff together in

449
00:20:32,470 --> 00:20:30,170
the research department but now we

450
00:20:33,850 --> 00:20:32,480
should start making sense out of this

451
00:20:35,710 --> 00:20:33,860
and I know that there might not be

452
00:20:38,860 --> 00:20:35,720
tangible products at that very moment

453
00:20:40,630 --> 00:20:38,870
but this mind shift thing you don't need

454
00:20:42,430 --> 00:20:40,640
to develop a single product this is just

455
00:20:45,160 --> 00:20:42,440
a mental concept of how reality works

456
00:20:47,230 --> 00:20:45,170
and what you are so that is something

457
00:20:48,730 --> 00:20:47,240
which we can get to the market

458
00:20:52,300 --> 00:20:48,740
immediately we just need to have the

459
00:20:53,950 --> 00:20:52,310
right narrative you make sense you

460
00:20:55,540 --> 00:20:53,960
mentioned your goal of bringing

461
00:20:57,790 --> 00:20:55,550
consciousness as a concept into

462
00:21:00,070 --> 00:20:57,800
elementary schools and my understanding

463
00:21:01,750 --> 00:21:00,080
is that there are elementary schools in

464
00:21:04,120 --> 00:21:01,760
India which actually do teach this as

465
00:21:06,840 --> 00:21:04,130
their foundational concept I believe it

466
00:21:10,690 --> 00:21:06,850
was during a talk from Sadhguru spelled

467
00:21:12,850 --> 00:21:10,700
shd I believe that he was talking about

468
00:21:15,250 --> 00:21:12,860
these schools where the children are

469
00:21:17,110 --> 00:21:15,260
taught that we are all one consciousness

470
00:21:19,570 --> 00:21:17,120
we all share consciousness and we are

471
00:21:21,220 --> 00:21:19,580
all one being and that his assertion is

472
00:21:23,740 --> 00:21:21,230
that by teaching this belief it becomes

473
00:21:25,060 --> 00:21:23,750
impossible for humans to hurt one

474
00:21:26,650 --> 00:21:25,070
another that we have to look out for the

475
00:21:28,990 --> 00:21:26,660
good of others appointed and then even

476
00:21:30,190 --> 00:21:29,000
just from a social order standpoint even

477
00:21:31,750 --> 00:21:30,200
if you didn't believe it was true this

478
00:21:33,310 --> 00:21:31,760
seems to be a productive thing to teach

479
00:21:34,990 --> 00:21:33,320
you a bit that's a very good point

480
00:21:37,510 --> 00:21:35,000
because even if that wouldn't be true

481
00:21:39,730 --> 00:21:37,520
even if we would be on the wrong track

482
00:21:42,400 --> 00:21:39,740
here if I were if I were thinking

483
00:21:45,070 --> 00:21:42,410
feeling and acting would change right

484
00:21:47,470 --> 00:21:45,080
there would be benefits I mean even if

485
00:21:47,890 --> 00:21:47,480
the if even if in 15 or 20 years we

486
00:21:49,540 --> 00:21:47,900
would find

487
00:21:51,820 --> 00:21:49,550
a totally different paradigm and we

488
00:21:54,640 --> 00:21:51,830
might be totally off track the next 15

489
00:21:55,660 --> 00:21:54,650
to 20 years we have then probably sort

490
00:21:57,370 --> 00:21:55,670
of progressed into the right direction

491
00:21:59,440 --> 00:21:57,380
thank you for that and by the way I

492
00:22:01,240 --> 00:21:59,450
agree the elementary schools there are

493
00:22:03,970 --> 00:22:01,250
there are early adopters as I call them

494
00:22:05,650 --> 00:22:03,980
right so they do exist and and also I

495
00:22:07,870 --> 00:22:05,660
mean this is not just certain elementary

496
00:22:09,550 --> 00:22:07,880
schools this is like when you for

497
00:22:12,880 --> 00:22:09,560
example when you grow up in an ashram in

498
00:22:15,250 --> 00:22:12,890
India right and not not in Europe or in

499
00:22:17,440 --> 00:22:15,260
the US you you have a different sort of

500
00:22:18,670 --> 00:22:17,450
conditioning right so it's not that this

501
00:22:20,650 --> 00:22:18,680
that this doesn't exist

502
00:22:23,740 --> 00:22:20,660
we just need to scale it up that's what

503
00:22:25,540 --> 00:22:23,750
I'm talking about thank you and you're

504
00:22:28,660 --> 00:22:25,550
in premier intuition what do you think

505
00:22:30,430 --> 00:22:28,670
is the key say this is looking from your

506
00:22:32,260 --> 00:22:30,440
intuition what do you think is the key

507
00:22:36,520 --> 00:22:32,270
to making this getting this really going

508
00:22:40,660 --> 00:22:36,530
I think I think the key is to become a

509
00:22:42,940 --> 00:22:40,670
bit more public about it because I to to

510
00:22:45,700 --> 00:22:42,950
this to this critical mass as they do

511
00:22:48,490 --> 00:22:45,710
exist as what I call sleepers right

512
00:22:51,220 --> 00:22:48,500
sleepers means they they already follow

513
00:22:53,500 --> 00:22:51,230
this kind of concept but they they hide

514
00:22:56,050 --> 00:22:53,510
they don't talk about it and I think

515
00:22:57,940 --> 00:22:56,060
it's a matter of courage it's a matter

516
00:22:59,470 --> 00:22:57,950
of courage to basically start speaking

517
00:23:02,430 --> 00:22:59,480
up as soon as you find that there is

518
00:23:06,640 --> 00:23:02,440
someone else talking about that stuff

519
00:23:10,030 --> 00:23:06,650
believe it or not of 10 people I meet

520
00:23:12,600 --> 00:23:10,040
new people I meet eight to nine out of

521
00:23:16,270 --> 00:23:12,610
them are what I call like-minded people

522
00:23:18,250 --> 00:23:16,280
right and it's just when you start sort

523
00:23:19,810 --> 00:23:18,260
of lowering your own defense mechanisms

524
00:23:21,790 --> 00:23:19,820
when you start is closing that you

525
00:23:24,490 --> 00:23:21,800
actually think there might be some some

526
00:23:26,110 --> 00:23:24,500
substance around these kind of ideas all

527
00:23:28,600 --> 00:23:26,120
of the sudden people say oh yeah yeah

528
00:23:31,240 --> 00:23:28,610
I've been thinking about that you know

529
00:23:34,960 --> 00:23:31,250
and we also talk to your grandma who has

530
00:23:37,510 --> 00:23:34,970
died three years ago right I mean these

531
00:23:38,920 --> 00:23:37,520
things happen it's just I think we just

532
00:23:41,350 --> 00:23:38,930
need to wake-up call for the sleepers

533
00:23:42,490 --> 00:23:41,360
and and there are sleepers I think in

534
00:23:45,160 --> 00:23:42,500
the order of magnitude were probably

535
00:23:46,990 --> 00:23:45,170
around 10 to 15% and if it is 15% we are

536
00:23:51,040 --> 00:23:47,000
close to the 16% which is the critical

537
00:23:52,600 --> 00:23:51,050
mass why not trying it Costin I think

538
00:23:54,280 --> 00:23:52,610
you're on to something fundamental and

539
00:23:56,380 --> 00:23:54,290
it goes directly with what Larry was

540
00:23:58,510 --> 00:23:56,390
talking about in terms of his experience

541
00:24:00,720 --> 00:23:58,520
with physicians you talked to them on

542
00:24:02,909 --> 00:24:00,730
the side and it's a very different

543
00:24:05,460 --> 00:24:02,919
situation if you talk to them with the

544
00:24:07,049 --> 00:24:05,470
whitecoats on acting professional if

545
00:24:09,599 --> 00:24:07,059
you're in the board meeting is it

546
00:24:11,009 --> 00:24:09,609
different than how many people have the

547
00:24:14,639 --> 00:24:11,019
thoughts that they're not allowed to

548
00:24:16,560 --> 00:24:14,649
express and and and so the the thinking

549
00:24:18,989 --> 00:24:16,570
out there may be changing the question

550
00:24:21,210 --> 00:24:18,999
is what also what are the social

551
00:24:25,649 --> 00:24:21,220
conditions through which we can bring

552
00:24:27,989 --> 00:24:25,659
this out so to speak there is things

553
00:24:30,419 --> 00:24:27,999
there is a huge risk there is a huge

554
00:24:32,220 --> 00:24:30,429
risk for senior executives to lose their

555
00:24:34,320 --> 00:24:32,230
reputation if they are considered to

556
00:24:38,669 --> 00:24:34,330
deal with things which are labeled

557
00:24:40,590 --> 00:24:38,679
esoteric right and when and and in all

558
00:24:42,570 --> 00:24:40,600
of my conversations with them it pops up

559
00:24:44,310 --> 00:24:42,580
the question comes but isn't this an

560
00:24:46,190 --> 00:24:44,320
esoteric kind of thing that you're

561
00:24:49,049 --> 00:24:46,200
talking about and I say yes

562
00:24:50,609 --> 00:24:49,059
congratulations because esoteric means

563
00:24:53,549 --> 00:24:50,619
it is knowledge which is only available

564
00:24:55,109 --> 00:24:53,559
to a few and not to everyone and in the

565
00:24:55,710 --> 00:24:55,119
business world we call this competitive